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BOTICÁRIO LAB
Shopping Morumbi, Rua dos Pinheiros and Shopping Pátio Batel.
Creation, execution and installation of a scenographic campaign for the launch of La Collection aux Légumes fragrances, from the Privée line, available in Boticário Lab stores.
The fragrances seek to highlight olfactory synesthesia and the textural aspect of vegetables. In this way, we explored the protagonism and gigantism of vegetables in the scenography, seeking to provide an impactful visual experience to the consumer and also incorporate the codes of high perfumery.
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